RFP
13.407 Movie Distribution and Promotion
MSI/SIAP-1:
Strengthening Integrity and Accountability Program I (SIAP-I) is a
five-year program funded by the United States Agency for International
Development (USAID) and implemented by Management Systems International
(MSI).
BACKGROUND
MSI/SIAP-1
is
seeking
to engage an experienced and responsible service
provider to assist SIAP-1 in its efforts to mitigate corruption —
educating citizens about the risks of corruption, building a sustained
culture of integrity, educating younger generations
to instill a mindset of integrity and to understand that the social and
economic costs of corruption is a long-term effort. The primary focus
of the Subcontractor shall be on efforts to channel wide public support
for an anti-corruption movement through the
wide-spread distribution and effective promotion of the movie “Kita versus Korupsi II”
which is currently in post production. The film’s underlying message
is one of anti-corruption, introducing anti-corruption values in an
entertaining and thought-provoking
manner.
The objectives of this
project are to:
·
Raise
public awareness of the risks of corruption;
·
educate the public about anticorruption values
through a “cinematic
learning
experience”
·
reach
out to
communities outside the existing anti-corruption movement to strengthen
public support towards an
anti-corruption
movement.
Target
groups shall
focus on
youth, civil servants,
civil society communities,
and the
general public
with a
minimum
3,000,000 people
viewing the movie.
SCOPE OF WORK
To
achieve the objectives, the selected Subcontractor shall propose to
SIAP 1 an innovative distribution and promotion plan which will reach
the target groups. Activities shall include the five basic components
shown below.
1.
Develop and Implement an Innovative Promotion Plan
2.
Movie Distribution
to Cinema Networks
3.
DVD Duplicating
and Distribution
4.
Distribute the Movie
to Film Festivals
5.
Online Media Distribution
Offerors
are encouraged to propose specific
activities under
the components keeping
in mind that all activities are limited to the available budget of less than:
IDR 355,000,000.
SUBMISSION OF QUOTATIONS/PROPOSALS
Proposals are due on
Friday, February 7, 2014,
3:00 p.m. local Jakarta time at: procurement@msi-siap.com
with cc: to jfreer@msi-inc.com. Please reference
605700.01.13.407.RFP
“Movie Distribution and Promotion”
in your e-mail subject line and please provide your contact details.
OFFEROR’S CONFERENCE
Offeror’s conference will be on
Thursday,
January 23, 2014
at 10:00am at the MSI office (or an offsite venue in case
of high attendance) to answer Offeror’s questions. NOTE: Due to space limitiation,
Offerors
must pre-register their intended participation in the conference
(maximum two partipants per bidding organization) at
procurement@msi-siap.com
by
Friday, January 17,
2014.
All interested offerors
must attend this conference.
RFP DOCUMENT
To obtain the complete document of Request for
Proposal
(RFP)
please request by e-mail to:
procurement@msi-siap.com
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