Strengthening
Integrity and Accountability Program 1 (SIAP 1)
Management System International (MSI)
EVALUATION
OF ANIMATED MOVIE “SAHABAT PEMBERANI”
Terms of Reference
Position
: Consultant - Public Engagement Specialist for Animated Movie Evaluations
Period
of
Contract
: March – April
2014
Contract
Days
: 10 Days
Background
and Objectives
In
2013, the SIAP 1 program supported an Indonesian state agency in its anti-corruption
education efforts to start corruption prevention and awareness during early
childhood. Specifically, the SIAP-1 program helped develop two episodes
of the animated movie “Sahabat
Pemberani”
which were launched on October 3, 2013 and screened in several cities.
This
consultancy assignment will be given to an individual who will measure
and analyze the effectiveness
of the communication methods that were
used in the two animated movie episodes. The consultant
also will collect public response related to the movie campaign. In addition, the consultant will develop
recommendations that
could be used to enhance future
campaign and
public relation strategies
for similar education
programs. Specific tasks and responsibilities are as follows:
Activities and Responsibilities:
A. Development
of research evaluation and analysis (1 day)
·
Develop concepts
·
Discuss
proposed concept with MSI.
B.
Research and analysis (5 days)
·
Develop
research method that evaluate the
effectiveness of Sahabat Pemberani’s distribution.
·
Analyze
communication tools that were used.
·
Analyze media
coverage, public participation and public response in social media.
·
Evaluate
previous screening events that were held in several cities.
·
Analyze student
participation through offline communication tools.
C.
Development of final report and
presentation which includes: (4 days)
·
Analysis of publication and
communication methods used for the distribution and public engagement of the
two Sahabat Pemberani episodes.
·
Submit research documents used to
develop final report including recommendations; both soft-file and hard copy.
·
Presentation of final report.
Deliverables
Final report as described above and the
submission of qualitative and quantitative research data that supports findings
and recommendations.
Requirements:
· An experienced communication
specialist, public relations specialist or media campaign
specialist or similar expertise who has advised organizations on similar
communication needs; minimum of 3 years.
·
Must be able to effectively
communicate ideas and recommendations both in oral and written presentation.
·
Only available for Indonesian
nationals.
Application should
include a cover letter, CV (including three references) and contact number
by March 20, 2014, at the latest.
Please send applications
to elimu@msi-siap.com. Only candidates who have been selected
for an interview will be contacted. No phone calls, please.

No comments:
Post a Comment